90's Beauty Throwback: What Was in Your Caboodle?

90’s Beauty Throwback: What Was in Your Caboodle?

This post may contain affiliate links, which means I may receive a small commission, at no cost to you, if you make a purchase.

Caboodle-beauty-flashback-1Affiliate Link

Wandering through Ulta recently, I saw an endcap that made me stop in my tracks. I’d read that the company that makes Stila had brought back Jane. Cosmetics in 2013, but hadn’t actually seen them in person until then. Formerly j.a.n.e., the brand has dropped all but one period from its logo and revamped the line to include modern products like BB creams and stain glosses (but sadly, no mini trial lipsticks or creme shadows.). I looked briefly, but passed it by – my inner 16 year old not ready to give up her memories of pots of lilac eyeshadow and silver eyeliner.

It did, however, send me down a river of nostalgia for the beauty products of my teen years. As a kid of the late 90’s, my bathroom counter was littered with bottles of blue Sea Breeze toner, peach tubes of St. Ives Apricot Facial Scrub and my cherished pale yellow Happy Daisy lotion by Bath and Body Works. I wasn’t allowed to wear enough makeup to fill up my Caboodle, but my Cherry Cola Kissing Coolers languished at the bottom with my Bubble Gum Kissing Potion, until I got older and was allowed to wear real makeup.

Or at least what I could afford on my allowance at Eckerd’s, which amounted to long sticks of off-brand black eyeliner melted with a forbidden lighter, L’Oréal Rogue Pulp lipgloss in Deep Wine Crush, and Cover Girl Clean powder in the darkest shade they had. (Suntan. Always Suntan.)

Curious, I took the scientific route and did a poll of Facebook among my friends: What beauty products did you adore when you were a teen? Ranging in graduation years from 1991 to 2005, I think you might find some of your favorites among the list.


    The Classics:
    Maybelline Great Lash
    Bath and Body Works body products in Sweet Pea, Cucumber Melon, Plumeria, Juniper Breeze and Warm Vanilla Sugar
    Avon Sweet Honesty
    Herbal Essences shampoo and conditioner Smooth and Shine Collections
    Aqua Net Hairspray
    Victoria’s Secret Very Sexy and Love Spell body spray
    Covergirl Clean foundation and powder
    Wet n Wild nail polishes
    Bonne Bell Lip Smackers
    Clinique Facial Soap Bar and Dramatically Different Moisturizing Lotion
    Hard Candy nail polish
    Manic Panic, Special Effects SFX and Punky Color hair dye


    Those That Are Still Around?
    Queen Helene Mint Julep Face Masque
    Rave hairspray and gel
    Hot Topic Nightmare Before Christmas Rag Doll perfume
    Victoria’s Secret Strawberries & Champagne body spray
    YSL In Love Again perfume
    Bath and Body Works body products in Country Apple
    L’Oreal HIP Kohl Black eyeliner
    Gap perfume in Grass and Heaven
    Herbal Essences shampoo and conditioner with Rosemary
    L’Oreal Studio Line Pumping Curls Spray and Springing Curls Mousse


    Oh, geez, WHY?:
    Claire’s white eyeliner
    White-out or Sharpie as nail polish
    Anything we “borrowed” from our mom/sister with a different skin tone
    Srunchies. Never. Again.

Ready to pull out your Nirvana cd’s, slather yourself in sparkle and over-do it on your makeup? Or resist the urge and just join us in the comments and let’s talk 90’s beauty! I want to know if your favorites made the list – and what 90’s classics somehow missed the cut.

we heartsters – What were your go-to beauty items of the 90’s?

Caboodle photo by AngieSix, all others by Alyssa for we heart this.

12 thoughts on “90’s Beauty Throwback: What Was in Your Caboodle?”

  1. Eek! This post is so fun. I am definitely guilty of having bought more than a couple of these. I don’t go to Bath & Body Works much anymore, since the scents are a little too strong and I found out they weren’t cruelty free. That said, I was never more excited to go to any store in the mall more than Bath & Body Works!! The free samples, the crazy scents… Warm Vanilla Sugar & Cucumber Melon were so bomb.

  2. Love this post so much! Lots of beauty memories here! I was just getting into department store makeup in the early nineties, and the must-haves I recall include anything by Ultima II, especially their matte eyeshadows (they were the first high end eyeshadow quad I ever bought). And of course any makeup maven HAD to have a MAC lip liner in Twig (and the drugstore dupe “666” from Wet n Wild)..

  3. I used Herbal Essences (obviously) and then bathed myself in Hawaiian Ginger body spray. I smelled like a walking candy shop.

    One that was covered in sparkles.

    R.I.P., Country Apple. You were actually kind of good.

  4. Oh man! This brought back so many memories! I was all about my Kissing Coolers back in the day, yet I wouldn’t have been able to recall that name without prompt. That Herbal Essences packaging? Totally. The Jane mini trial lipsticks? The best. Bath & Body Works Sun-Ripened Raspberry was huge around my neck of the woods. I loved Bottled Emotion in Playful and Flirty, and remember wearing Fetish for a while. I also had a bunch of and stackable pots of body glitter and metallic multi-purpose creams (eyes, lips, cheeks…because metallic silver totally works everywhere, right?). Naturistics and Candy Kisses lip balms and pretty much any Bonne Bell lip color – lip lix, lip shades, lip lites – loved em. Lots of sparkly bobby pins. Blast from the past!

  5. I got a kick out of this post too! I used every single one of the afore mentioned throwbacks! I remember loving the bottle of Herbal Essences.. I loved using a eye shadow called, Golden Leaf. It was so sparkly and had the prettiest effect on a suntanned face! I think I focused on eyes and hair more then lips back then.. always out eating, smoking and drinking so lipstick was kind of a pia..What kind of kid is busy reapplying lipstick!

  6. Gah, this post is so fun! (Is that a Lisa Frank notebook I spy w/the Queen Helene mask?) I loved the Hard Candy nail polishes (the rings that came with them seemed so cool), all things Bath and Body Works, and no joke…I have like three drops of Gap Grass body spray in a tiny bottle left. I can’t bear to throw it away!

  7. Sorry, @lyssachelle , scrunchies are back. Even Vogue says so.

    Your wonderful post has made me so happy. I had the very Caboodle that’s pictured, and had forgotten all about it! The one thing I wanted and couldn’t afford in the 90’s was Chanel Vamp lipstick—so I found a cheap knockoff called “Vampish” and pretended it was the real deal. My big splurge back then was Hard Candy nail polish. I loved the little gummy ring that came with it.

  8. Great post, @lyssachelle!!!

    I never owned a Caboodle–I always wanted one, but we were dirt poor and I wasn’t really allowed to wear much makeup until college and then nobody could stop me! Bwahahaha! Once I started college, I was still dirt poor and pretty much kept my makeup in the free makeup bag you’d get with a Clinique gwp.

    Can I just say that I seriously miss cherry cola Kissing Koolers—that was the first lip product I managed to get away with. I saw it on Ebay not too long ago and I was so tempted, but then I was like, “That’s a 25-year-old lip product…NOPE.”

    My go-to’s in the 90’s would be:
    -Herbal Essences shampoo and conditioner—the smell was just amazing!
    -Vidal Sassoon volumizing shampoo and conditioner–discontinued. It was brought back, but not the same :(
    -Victoria’s Secret Peach Hyacinth body wash, lotion, and perfume. I wept when it was discontinued. I’ve still got a bottle that I’m hoarding for I’m not sure when. I’m guessing the zombie apocalypse.
    -Chanel Vamp lipstick and polish–a friend of mine bought them and I coveted them so hard. I remember living on Ramen noodles (10 packs for $1 was the best sale ever) for a month b/c I blew my food budget. Worth it.
    -Clinique Double Fudge lipstick—this was the best brown lipstick ever and I STILL wear it in the fall and winter–it’s got a hint of red to it that makes it incredibly flattering.
    -Clinique cream blush in Bronze–it was a shimmering bronze with a hint of terracotta that dried to a powder finish and was sooooo flattering. Of course it was discontinued and I have yet to find a dupe.
    -Almay lipstick in Demi Nude. This was a sheer reddish brown YLBB shade. Discontinued–I think Lipstick Queen in Saint Natural mixed with Saint Rust is pretty close.

    There’s a few more items I loved that have since been discontinued, but I still can find them on Ebay from time to time and I don’t want the competition :P

  9. OMG like all of those. If I didn’t have them, I wanted them. Like a Caboodle. This list is so spot on it’s cracking me up.

    LISA FRANK!!!! Maybe that should be my Halloween costume next year hahahaha. Rainbow leopard….

  10. Wow i love this post :)
    When I was little I was obsessed with: Bonne Bell lip smackers, Bath and Body Works Sun Ripened Raspberry AND Country Apple, this perfume I got from CVS that smelled like Gummy Bears :/ and TONS more goodies. I enjoyed Queen Helene masks as I entered High School though.

  11. Love this topic! I know I had lots of Bonne Bell lip gloss and definitely used Herbal Essence! Wasn’t there also a shampoo with beer in it? I’m probably guilty of using way too much eyeliner, I always loved Max Factor the best. I think it made teenage Vyrlee feel more grown up than I actually was. My Caboodles was sparkly purple and I remember wanting only that for my birthday. Those were great times.

  12. Does anybody remember the powdered lipstick by Cover Girl that came in a pod like in eyeshadow with a sponge tip applicator on one end and a brush on the other end?

Leave a Comment

Your email address will not be published. Required fields are marked *