Empowering and Nourishing Beauty Potions from Fat and the Moon

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“But why?” Most children go through a period of their life where this phrase is on repeat. I guess I never really outgrew that phrase. Because when I saw the products from the line Fat and the Moon, I immediately wanted to know WHY they chose that name for their handcrafted, natural beauty and skincare line. It seemed intentional. It HAD to be.

The whole reason we’re taking a look at the line is because curiosity struck our editor Stef too. She discovered the line on a recent trip to Kauai, as she says “Sitting in a beautiful, yet jaw-dropping overpriced bohemian shop in Hanalei Bay.” Which also seemed intentional, in a universal sort of way; a California girl discovers a California line…in Hawaii. Meant to be.

So with a “What does it all mean?” angle, we delve into the line. First, what does that name mean, REALLY? The answer is as free-spirited as you’d expect. Founder and herbalist Rachel Budde touches on it on their website, explaining that “Fat was an obvious muse” for its absorbing and suspending properties. While moon was chosen for its effect on life on this planet. More specifically its effect on water, citing tides and their “Perpetual dance with the Moon.”

With that all in mind, I understand and appreciate their purposeful approach to self-care through natural, handmade potions and mixtures. I mean, how can you not get behind a message like this:

“Healing is reflected in our wholehearted support of Self Care and Self Love which stands in opposition to the pervasive message that something is inherently wrong with us, and that we need a product to fix it. We see the beauty in all bodies, all backgrounds, all ethnicities, all races and all genders. Our potions are mediums of empowerment through self care.”

And if I wasn’t already all in, all of the ingredients are abundant and ethically harvested, their packaging is recyclable or reusable AND their line is affordable.

The Lip Paint in Dusk ($24) was my favorite of the three products I tried. This universally flattering shade of peachy nude creates a beautiful my-lips-but-better look.

It’s actually true perfection in a lip shade, “like a mellowed and well-traveled 70’s bombshell” says Fat and the Moon. They describe the shade as very matte on their website, but I would say it’s more of a satin finish. In either case, it’s beautiful, and feels great on the lips, thanks to sunflower oil, beeswax and vitamin E. The only other ingredient is the pigment (btw, it comes in four other colors too)! Also, this little tin contains 1/4 oz of lipstick, which is more than twice as much as a standard tube of lipstick (1/10 oz).

Fat and the Moon; The Lip Paint in Dusk

Plus, how can you not love a product that exclaims “Oh Dang, You Fine!” on the box?

Next up, Anise & Clove Tooth Cleanse ($12). This little bottle of oil will last you forever, since you only need three little drops to brush your teeth. This is SO very different than using toothpaste. I mean, it’s first ingredient is Castile soap!

If you’re used to minty, foamy toothpaste that’s full of questionable chemicals, this will be a big adjustment, but a worthwhile one. The Tooth Cleanse gently cleans teeth and kills bacteria, and can be combined with their Tooth Polish once every few weeks to help remove stains.

Lastly, there’s the Light as a Featha Cleanser ($12). This lovely soap-free, oil-free cleanser is safe enough to eat. The magic ingredients are honey, rhassoul clay and coconut, which gently exfoliate and moisturize skin.

This works well as a cleanser, but I REALLY love it as a mask! It’s a little messy to mix (just add a bit of water) but I can never seem to get the right consistency with this sort of product–I always get a ton of clumpy bits. My solution is to mix this with a bit of my regular cleanser, but I would love to know your tips and tricks.

Fat and the Moon is exactly the kind of amazing self-love plant-based body care that’s been missing from my beauty routine. There’s TONS of other products in their lineup, about 50 in all. I’m more than a little curious to try the Fat and the Moon deodorant that Kristin Bell and Dax Shepard are raving about…

we heartsters, what’s your newest natural beauty discovery? Share in the comments!