It’s Vital That You Snap Up the IT Cosmetics Vitality Anti-Aging Collection on QVC

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The super sized collection is on sale for under $60, 1 day only!

photos: we heart this

Avid readers of we heart this already know our review team has been super impressed with the products produced by IT Cosmetics, but you may not have laid your hands on the little wonders coming out of this up and and coming brand. If you’ve been curious to see what the fuss is about, now is the time.

For one day only, Friday July 27th, It Cosmetics will be featured on QVC as Today’s Special Value (TSV) and you can snap up the Vitality Anti-Aging 5 Piece Collection for just $59.94 – an amazing value.

This incredible deal features two brand new products and three IT Cosmetics customer favorites; even better for once it’s just fine to say “super size me.” Big doesn’t always mean better, but in this case, it means you’re truly getting your hard earned money’s worth!

With this kit, you’ll be getting a few extra large pieces designed to give you a fresh faced, flawless glow, including:

The Vitality Face Disc (a $38 value), an extra large palette with face-sized mirror and three powders, the Vitality Blush Tint, Illuminizing Radiance Powder and the Vitality Glow Matte Bronzer in Universal Sheer Peachy Pink. And did I mention that it’s super sized?

That’s a full size lipstick placed inside that palette!

Your face will look it’s summertime best with these three shades. The Vitality Blush Tint adds a pop of soft golden pink to cheeks, while the Vitality Glow Bronzer adds a natural sun-kissed touch and soft contouring to the face with it’s super flattering matte consistency and light shade. Add a dash of shimmer with the Illuminizing Radiance Powder, containing Drops of Light Reflecting Pigments, for a full on glowing face.

Illuminizing Radiance Powder, Vitality Blush Tint and Vitality Glow Bronzer

Normally I shy away from bronzers – they tend to be too dark or muddy on my fair skin. However, the Vitality Glow Bronzer is perfect. It adds that “I just got back from the Caribbean” touch without braving the harmful rays of the sun or a tanning booth.

Next up, IT Cosmetics latest wonder for lips, the Vitality Lip Flush 4-in-1 Lipstick Stain (a $20 value). Inside this simple tube lies a multi-tasking wonder that takes the best properties of four lip basics; lipstick, balm, stain and gloss!

The Lip Flush contains soothing ingredients like shea butter, jojoba and Vitamins A, C and E to nourish and condition lips. You also get a flush of long lasting color, comparable to a stain, without any dryness. Plus this tube adds a radiant glow to lips – no need for a gloss.

The kit contains a Lip Flush in Je Ne Sais Quoi – a sheer soft pink that is perfect for a daytime look. I love having this tube in my bag for a quick pick-me-up; I just swipe it on sans mirror and go.

Now let’s talk about my favorite IT Cosmetics product, the Bye Bye Under Eye concealer. Dark circles have been the bane of my existence since I was 7 years old…until I finally found this concealer. Bye Bye Under Eye makes those dark spots disappear with long-lasting, budge-proof, yet completely natural looking coverage. (You can read our glowing review here).

IT Cosmetics makes things even better by tossing in a SUPER SIZED tube that will last you for years. Normally the Bye Bye Under Eye tube is 0.28 oz, while this kit contains an a colossal 1 oz of the concealer (that’s a $72 value)! Check out the increased size in the image above – and trust me, a little of this concealer goes a long, long way:

This tiny bit of Bye Bye Under Eye…

…covers this much skin!

Lastly, the Vitality Anti-Aging 5 Piece Collection includes two fabulously soft brushes, that alone would make the price well worth it.

The Heavenly Luxe Ultra-Plush Jumbo Powder Brush (a $58 value) is indeed a gift from the angels. Again, it’s a super large piece that will never get lost on your vanity and allows you to easily sweep the powders found in the Brightening Face Disk. Using this oh so soft brush makes me feel special every time I pick it up!

Last, but not least, is the Heavenly Luxe Dual Airbrush Concealer – Foundation Brush (a $48 value). I’ve had this two-in-one beauty for a few months and it has become a staple in my makeup application. The smaller concealer end is the perfect tool for applying Bye Bye Under Eye. One use and you’ll never use your fingers again – this brush buffs concealer to a flawless, undetectable finish. Meanwhile the larger end of the brush does the same magical job for your foundation.

All in all, the Vitality Anti-Aging 5 Piece Collection offers over $236 in value of IT Cosmetics goodies and you can pick them up tomorrow, July 27th only, for just $59.94. After July 27th, the kit will be available while supplies last for around 72 bucks – still a fab deal.

My recommendation? Start your weekend off on a high, by visiting QVC and snagging this deal!

we heartsters – have any IT Cosmetics products made your It List?

Click here to shop the Vitality Anti-Aging 5 Piece Collection (Item # A228718) at QVC.

Disclosure: This review includes products that were provided by the manufacturer/PR firm for our consideration. It also contains an affiliate link, a link that gives us a small commission if you purchase the item. For more info, or any questions, please see our disclosure policy.


  • tyna

    Tyna is a former editor of we heart this that worries about becoming a crazy cat lady, reads at least a book a week, checks in at a Flyers fan forum every morning and is forever organizing her closets and drawers. skin tone: NW 20/25 skin type: combination favorite beauty product: eye shadows and lip balms

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  1. I had the pleasure of seeing this kit in person when I took the photos and all I have to say is wow! All 3 colors in the compact are beautiful (probably the most wearable shade of bronzer I’ve ever seen). The brushes are super soft, and the jumbo powder blush is MASSIVE. Bye Bye Under Eye is a miracle worker. And the Lip Flush feels great and, just like it says – gives you the perfect flush. It’s a great value and really impressive products. I would have gladly wrestled @tyna for it, but she really fell for it hard and I decided to be a giver!

    1. It’s true @Stef is a giver ! But I also think she knew I was determined to get my hands on the massive and beautiful Heavenly Luxe Powder Brush and it was too hot for a wrestling match. Plus, I may be a good half foot shorter than she is, but I’m very wiry and strong – heh.

  2. I LOOOOOOOOOOOOOOVE this concealer. This has been one of my favorites for a while now. It definitely stays put and covers up my dark circles. Sometimes my circles look almost blue against my brown skin and this stuff makes me look normal. The rest of the colors in this kit would be a bit light for me but I definitely live for the concealer.

    1. The concealer is just amazing isn’t it @dwj1? And I’m happy to hear that IT makes it in a few colors that works for all sorts of skin shades. I’m fairly pale, and sometimes concealers look too dark or yellow under my eyes – almost drawing more attention to that problem area. My Light Bye Bye Undereye just seems to disappear into the skin and makes me look bright eyed and bushy tailed. Love it!

  3. The Lip Vitality looks awesome, such a pretty pink color!

  4. @tyna — I am so happy you gave us the heads up on this special collection. I consider myself one of the biggest IT Fans out there. I love the Bye Bye Under Eye and look forward to try the other things in this collection.

    In fact, I was so excited! I just called QVC and was told I need to wait another 1/2 hour to get the special price. I know this deal will sell out quick.

  5. Bye Bye Under Eye is my fave summertime concealer. It does not budge no matter how overheated I get, and looks completely natural even in bright sunlight! It’s even good for covering scars.

    I don’t know how I’m going to resist this collection…

  6. The concealer is just “amazing” is an understatement! I love this stuff and it’s lasting me forever! Bye Bye Under has to be my favorite all time concealer.. It’s waterproof and I live in the water! It covers a multitute of sins! LOL!

  7. Wow what a great deal! Sometimes, with special value sets, there aren’t that many things I want… but the longer I looked at this, the more I decided that I need EVERYTHING. I mean, just look at those brushes. They look so fabulous! And I’ve been dying to try that concealer. The compact and lip tint aren’t things I need, but DANG THEY LOOK PRACTICAL FOR KEEPING ON HAND IN MY PURSE! :)

  8. Darn it!! I always miss these sales. This time I was out of the country! :( Bye Bye Under Eye is AMAZING!! I love it!! And the other products look spectacular as well. What a great value for all of these amazing products. QVC really knows how to spoil us with great prices!!

  9. I received the lip tint to test and I’m a huge fan. It gives just the right amount of color, shine, and moisture. And the packaging is SO FREAKING CUTE. It feels more slick than your typical balm, but it’s fabulous. I’d definitely pay $20 for it, but snatching it up in the set is an amazing bargain. Five stars.

    1. Update: I’m really disappointed because the lip tint broke at the base and is wiggling around on the tube. I didn’t even drop it! It hasn’t even left the bathroom counter! :( For a product this pricey, I’m pretty bummed.

    2. I am so sad to hear this. I love the lip tint and consider myself a big fan of IT Cosmetics. Because of my bias towards the brand –I am hoping that yours was just defective.

      I am sure you are VERY disappointed! :(

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