9 Top Japanese Hairstyling Products For Men & Women

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Have you ever wondered why Japanese men and women have the best-looking hair?

Japanese people take their hair seriously, so it’s not unusual to see them sporting healthy and adequately nourished hair at all times. 

a japanese man and woman smiling at the camera while eating at a fine dining restaurant in formal attire

Investing in Japanese hairstyling products could be one way to achieve the remarkable hair of people from this country.

By adding their hair care staples into your routine, you can expect your tresses to shine like typical Japanese hair. 

People in Japan believe that “less is more.”

Expect to see the top Japanese hair products made with straightforward yet potent ingredients that work on different hair types. 

If you’re still trying to decide which product to invest in to have the same Japanese hairstyling quality, here are 11 of the hair products in Japan that you must try wherever you are. 

TAMANOHADA 004 Gardenia Natural Hair Shampoo for Women and Men
Best Overall
  • Extensive moisturizing formula for luscious hair
  • Leaves hair glossy and soft
  • Sulfate-free formula
Shiseido Fino Premium Touch Hair Mask
Budget Pick
  • Repairs hair damage
  • Royal jelly ex intensely moisturizes hair strands
  • Perfect for dry and damaged hair
Lebel Natural Hair Treatment with Rp (Rice Protein)
Premium Pick
  • Has SPF 15 to protect hair from UV damage
  • Rice protein makes hair shiny and removes hair static
  • Improves hair strand elasticity

Why Is Japanese Hair Beautiful? 

Hair is crucial in one’s look in Japanese society. You can even find specific Japanese hairstyles for certain special events. 

Even in the olden days of Japanese history, hair symbolized rank and social status. 

Women in Japan view their hair as their status symbol and crowning glory.

The noblewomen and the royals donned certain hairstyles that only their ranks could wear. There were also specific hairstyles for married women. 

Meanwhile, Japanese men traditionally sported long, shiny hair tied in a ponytail.

But due to the influence of Western culture introduced during the Meiji Restoration, men started to let go of hairstyles with status symbols and chose to sport shorter haircuts. 

Because of the significance of hair to their identity, the Japanese did and still do everything to ensure they take care of their tresses. 

So expect to see a plethora of Japanese hair care products developed specifically to give each strand the attention it deserves. 

A man is getting his hair combed by a barber.

Which Japanese Hair Care Products to Get for More Luscious Hair?

You may find plenty of Japanese hairstyling tools in your favorite groceries or online shops.

But these are the top Japanese hair treatment products you must get to achieve hair goals. 

Hair Conditioners and Treatments

The primary purpose of Japanese shampoos is to clean the scalp of excess oils and impurities. 

Since the hair and scalp need moisture after cleaning, investing in conditioners or treatments is necessary to make hair strands healthier and shinier. 

Hair Mask and Hair Cream 

You can still restore damaged hair using the top Japanese hairstyling products like hair creams and hair masks. 

These hair styling aids can nourish the hair from the roots to the tips, especially if you have frizzy hair. You also need these products if you constantly change hairstyles through dyeing, curling, or straightening. 

Hair Spray or Hair Mist

Nourish your hair’s condition to bring back its former glory using hair sprays or hair mists. These are some of the top hairstyling products to add more nutrients to each strand. 

You only choose which hair spray or hair mist suits your needs.

Some offer UV protection, some provide a glossy finish, and some act as hair perfume. Just pick one that top serves your hair. 

Hair Essences or Hair Oil

Some of Japan’s top hairstyling products use natural active ingredients like tsubaki or camellia oil, argan oil, tangerine oil, and others.

These are safe and effective in bringing back life to your hair.

Investing in essential hair oils can improve your hair condition and address various hair problems. So expect to see changes in your damaged, dry, or thinning hair by using these products. 

 9 Must-Have Japanese Hair Products That Work 

It is truly impressive how the Japanese always sport healthy-looking, shiny, and glossy hair.

What’s more unbelievable is how they can keep their mane healthy, even until old age. 

If you’re inspired by how the Japanese care for their tresses, check out their hair care secrets below!

Top Japanese Hair Mask and Hair Treatment

Shiseido Fino Premium Touch Hair Mask

Bring your hair back to life with this deeply nourishing product. We swear by the incredible nourishing power of this tried-and-tested hair mask. 

Key Benefits: Repairs hair damage, leaves hair shinier, nourishes and moisturizes hair


  • Formulated with royal jelly ex for more intense moisturizing
  • Restores hair’s lost shine and moisture
  • Leaves pleasing floral scent

Forget about your expensive salon treatments by regularly using the Shiseido Fino Premium Touch Hair Mask, especially if you have dry and damaged hair.

This hair mask comes from one of the most trusted brands in Japan. It is created to assist in repairing damaged and dehydrated hair. 

You could also protect your hair from environmental problems like pollution and sun exposure. 

Moreover, it can also help protect hair from further damage using royal jelly, which strengthens each hair strand.

Lebel Natural Hair Treatment with Rp (Rice Protein)

Our favorite rice protein conditioner protects your hair against harmful UV rays and other damage. Trust us. You’ll love how smooth and shiny your hair will get from this product. 

Key Benefits: Brings back hair elasticity, moisturizes hair strands, prevents hair odor absorption 


  • Contains SPF 15 to protect hair from UV damage
  • Helps get rid of static
  • Comes with a mild pleasant scent

Take care of your hair naturally using Lebel Natural Hair Treatment with Rp (Rice Protein). 

Most people recognize rice protein as a supplement to strengthen the muscle and soothe muscular pains.

But did you know that it is also good for your hair? 

Aside from retaining moisture on the hair and skin, rice protein can add natural shine to each hair strand, and it is also helpful in removing static on the hair. 

This Japanese hair product features rice protein benefits without any greasy feel. You will truly appreciate how gentle it is on your hair! 

Top Japanese Hair Oil

Oshima Tsubaki Camellia Hair Oil Tsubaki

Aside from restoring your hair’s health, this product can also protect each strand from breakage. 

Key Benefits: Moisturizes hair with all-natural ingredients, fragrance-free and colorant-free, gentle on hair and skin


  • Formulated with 100% natural camellia oil
  • Free from any synthetic dyes and fragrances
  • Can be applied to the scalp, hair, and skin

Protect your hair from unwanted damage naturally using Oshima Tsubaki Camellia Hair Oil Tsubaki.

Camellia oil is one of the most popular essential oils used to take care of hair.

It is known for its ability to keep moisture in, hydrate the scalp, and restore the color of gray hair. 

Beauty experts claim that this oil’s purest and most potent form comes from Japan’s Oshima Islands. This famous Japanese hairstyling product enjoys the advantage of having an abundant supply of this ingredient all year round!

Use this product to keep your hair strong and healthy, and you’ll find yourself saying goodbye to tangles and split ends permanently.

Top Japanese Shampoo

NEW ICHIKAMI Smooth and Sleek Shampoo and Conditioner Set

Get rid of hair damage with this amazing set of Japanese hair care products. Its long-lasting benefits will keep you hooked for a long time!

Key Benefits: Makes hair soft after every wash, leaves strands smooth and silky, protects hair from UV and heat damage


  • Formulated with a mild floral fragrance that won’t leave your senses overwhelmed
  • Repairs the roots to address deep-seated hair damage
  • Cleanses and conditions the hair without the greasy feel

Pamper your hair with the NEW ICHIKAMI Smooth and Sleek Shampoo and Conditioner Set for softer and silkier tresses.

Are your regular salon treatments compromising your hair’s health?

Don’t fret. We recommend this set of shampoos and conditioners to help reverse the signs of damage. 

NEW ICHIKAMI Smooth and Sleek Shampoo and Conditioner Set is meant to help improve damaged hair follicles due to chemically laden salon treatments and pollution. 

In addition, it penetrates the roots to help provide long-term benefits. 

With regular use, you can expect your hair to be silkier and smoother all the time!

TAMANOHADA 004 Gardenia Natural Hair Shampoo for Women and Men

Cleanse and moisturize your hair without the dangers of harmful chemicals each time you hit the shower. 

Key Benefits: Leaves hair smooth and tangle-free, removes dandruff, works well for both men and women


  • Comes with an extensive moisturizing formula to keep the hair smooth and supple.
  • Features a sensual fragrance
  • Leaves hair glossy and soft

Get rid of dandruff naturally while keeping your tresses soft and smooth using the best-selling TAMANOHADA 004 Gardenia Natural Hair Shampoo for Women and Men. 

Japanese men and women may have different needs for their hair, but this natural shampoo incredibly addresses all of them. 

The sulfate-free dandruff shampoo cleanses your scalp while locking in moisture, keeping your tresses soft and smooth without harming your hair strands. 

What’s more, you will enjoy a unique garden scent with each hair wash. So you don’t have to worry about your hair’s scent every day!

Top Japanese Hair Spray

Shiseido Moist Hair Spray

Moisturize your hair with this superfine hair spray, and you’ll never ever deal with tangles, knots, and dryness again. 

Key Benefits: Deeply penetrating, offers maximum hydration, adds volume and shine 


  • Comes with a lightweight formula that’s perfect for oily scalps or fine, thinning hair
  • Formulated with a fantastic fragrance
  • Can work as a leave-in conditioner

Say goodbye to tangles and knots with Shiseido Hair Spray. You’ll get your desired results in an instant. 

Want to style your hair without the risk of drying it? This product is the answer to your needs and more! 

You can iron or curl your hair anytime you want using one of the top flat irons with the help of this superfine hair spray.

Use it like a leave-in conditioner to moisten the strands before applying heat to your hair. 

But compared to standard leave-in conditioners, the formula of this Japanese hair product aims to penetrate the roots to inject more hydration.

As a result, you will never have to worry about dry hair again. 

Top Japanese Hair Styling Wax

ARIMINO Spice Sisters Hard Wax

Achieve your desired hairstyle using this superior-holding hard wax and bring out your most dramatic look. 

Key Benefits: Provides maximum hold, boosts hair strength to make the style last, maintains hair flexibility


  • Helps keep dramatic hairstyles in place
  • Maintains hair flexibility
  • Formulated with seven fruit extracts for better hydration

Never worry about a strand being out of place with ARIMINO Spice Sisters Hard Wax. 

Are you into anime? 

If you’re a guy and want to style your natural hair to closely mimic your favorite anime character’s hairstyle as an everyday look, the ARIMINO Spice Sisters Hard Wax will help you do just that and hold your hair in place too!

This wax can help you style your hair effortlessly, and it has received tons of positive reviews from male otakus and non-otakus alike!

GATSBY Moving Rubber Spiky Edge Hair Wax

Keep your hair spike in the proper order using the hardest wax of the best-selling Moving Rubber product line. 

Key Benefits: Provides maximum hold, allows hair to remain flexible for styling, makes hairstyling easier 


  • Formulated with hard setting power to maintain your hair’s spikes
  • Works even in short hair
  • Comes in a mild, fruity scent

Look your best all day using the classic GATSBY Moving Rubber Spiky Edge Hair Wax to achieve your Japanese rockstar fantasy. 

Did you know that the Gatsby brand originated from Osaka, Japan?

Gatsby is a classic Japanese hair product brand manufactured under the Mandom Corporation and has been around for generations. 

And this new hair wax from Gatsby doesn’t disappoint!

The Moving Rubber Spiky Edge Hair Wax addresses the need to maintain perfectly styled hair to last the whole day. 

With this product, you can perfectly keep your spikes and mohawk in place. Its revolutionary polymer component gives you a strong hold that you can restyle easily. 

You will never go wrong with this brand! 

UTENA Mate Merges Together Hair Stick Super Tenere

Shape and style your hair without the mess, thanks to this innovative hair stick. 

Key Benefits: Portable, helps fix flyaways, straightens every strand 


  • Can be applied directly to the hair to prevent sticky hands
  • Formulated with natural ingredients
  • Comes in a cute and compact size

Get your desired look without leaving a sticky feel on your fingers using the UTENA Mate Merges Together Hair Stick. 

Want to keep your hairstyle in place without the need to get your hands dirty? Yes, that’s possible. 

This Japanese hair product comes in stick form! It means you can apply the styling wax directly to your hair. 

Also, you don’t have to worry about drying your hair since this product contains several nourishing natural ingredients like camellia oil, argan oil, and baobab oil.

a japanese woman showcasing her well-groomed and styled hair with flowers using the japanese hair styling products

Frequently Asked Questions

How Do the Japanese Keep Their Hair Shiny? 

You may credit the lustrous hair of Japanese people to the noble oils they use.

One of the most common oils applied to their hair is camellia oil. Apply it on wet hair before styling or combing until it gets fully absorbed. 

Why Do Japanese People Have Healthy Hair? 

People in Japan are conscious about the things they put on their bodies.

For example, for their hair, they always choose hair care products with natural plant-based ingredients and they avoid harmful chemicals.

What Are the Hair Secrets of the Japanese? 

Aside from using camellia oil and natural haircare products, people in Japan love to brush their hair several times to keep it smooth and tangle-free. 

Have Smooth and Shiny Hair With the Top Hair Product in Japan 

Enjoy smoother, shinier, healthier hair that the Japanese have enjoyed for centuries using natural, plant-based, and chemical-free hairstyling products daily. With regular use, you will notice positive changes in your hair after a few washes!

Want more hairstyling tools and tips?

Get to Know More About Hair Care Here


  • Ashley Pena

    Ashley Pena brings over 13 years of seasoned writing and editing expertise, fortified by her Bachelor of Science in Management. Esteemed in the beauty domain, her content captivates readers with its depth and authenticity. While she navigates a broad spectrum of beauty trends, Ashley shines particularly as our resident K-beauty guru. Her articles are a harmonious blend of passion and profound knowledge, inspiring readers on their unique beauty journeys.

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