8 Top Shampoos for Blue Hair to Make Your Color Last Longer

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Bright fantasy colors can make your hair look so much fun.

And blue is one of the popular fantasy hair colors right now. When you have this cool, dreamy hue, you can definitely stand out from the crowd.

A beautiful woman with short blue hair and silver earings is smiling with her eyes closed.

But however fun it may be, maintaining this color is such a challenge.

That’s because unnatural colors fade fast. And when it comes to blue, the fading is twice faster.

So what can you do to keep this color from washing out? The first step is choosing the right shampoo for blue hair.

You see, regular shampoos contain harsh ingredients that can strip off the blue pigment from your hair. That’s why you have to use a shampoo that’s specially formulated to help make your blue dye last.

And there’s no need to get overwhelmed with all the shampoos available in the market. We’ve listed down the top that you can use.

Matrix Total Results Keep Me Vivid Shampoo
Best Overall
  • Pearl and silk amino acids infusion
  • Cleanses hair without stripping the color
  • Sulfate-free
Nexxus Color Assure Shampoo
Budget Pick
  • Salon crafted protein blends
  • Enhances color vibrancy
  • Sulfate and silicone-free
Punky Color 3-in-1 Color Depositing Shampoo + Conditioner
Premium Pick
  • Nourishing natural ingredients
  • Amplifies your blue tones
  • No harsh chemicals

What to Look for When Buying a Shampoo for Blue-Colored Hair

To make your quest for the top shampoo for blue hair successful, there are two basic things to consider. Ask the following questions:

  • Is this shampoo safe for colored hair?
  • Will it add more blue to my locks?

Let’s break the answers down into the following factors.

Color Protecting

A color-safe shampoo has more or less the same ingredients as regular shampoo that’s meant for cleaning the hair, but what it doesn’t have, however, are the chemicals that can strip the hair color.

Regular shampoos have harsh surfactants like sulfates and parabens. These substances can cause the hair strands to swell and lift the hair cuticles.

What is a hair cuticle?

It’s the outermost layer of the hair that seals or protects the hair fiber. When it lifts, the dye pigments can easily get out of your hair fiber, thus making the color wash off.

So choose a shampoo that has no harsh surfactants to help your color stay in your locks.

Color Depositing

Some shampoos work as toners, and some are like semi-permanent dyes. This means they can deposit color on your strands.

When you use color-depositing shampoos, you give your hair a temporary color boost. You can also correct or neutralize unwanted orange and yellow colors on your tresses.

Top Shampoos for Blue Hair

Now it’s time to choose your shampoo. We’ve categorized the shampoos for blue hair into those two factors to help you pick which you need.

Check the best features of each product to choose which works best with your hair type.

Color-Safe Shampoo for Blue-Dyed Hair

Matrix Total Results Keep Me Vivid Shampoo

What we love about this shampoo is that even though it’s sulfate free, it still has this milky, high-foam lather. This lets you know that your hair will be clean and soft.

Primary Benefits: Cleanses hair without stripping the color, makes each strand brighter, smoothens the hair fiber, maintains color vibrancy


  • Pearl and silk amino acids infusion
  • Perfect for all high-maintenance colors
  • For all hair types

Keep your permanent blue color vibrant for up to 21 washes with Matrix Total Results Keep Me Vivid Shampoo.


  • Pearl powder
  • Silk amino acids

Doesn’t have:

  • Sulfates

A color-safe shampoo has one important job: Don’t take the color out. And that’s what Matrix Total Results Keep Me Vivid Shampoo delivers.

When you use this shampoo, you’ll notice very little or none of your blue dye mixing with the lather. That’s because the product helps combat color fading.

That’s also why this is most recommended by hair stylists to keep your color fresh.

Not only that, the pearl powder infused in this formula also aids in hair repair and protects your scalp from dryness.

Plus, it has a nice scent — a mixture of vanilla, coconut, and cotton candy.

You can use this shampoo with the Matrix Total Results Keep Me Vivid conditioner and lamination spray to ensure that even fast-fading blue can last longer.

Prevent your fresh blue hair from fading with this gentle color-retention shampoo!

Nexxus Color Assure Shampoo

We are impressed by how this shampoo can pass as a professional product while still being friendly to the pocket.

Primary Benefits: Enhances vibrancy; restores shine; controls oily hair; makes dry, coarse hair softer


  • Salon-crafted protein blends
  • Color can last up to 40 washes

With all the benefits you can get for a very affordable price, it’s no wonder why this is the most recommended color-safe shampoo by our favorite beauty magazines.


  • Elastin protein
  • Quinoa

Doesn’t have:

  • Sulfates
  • Silicones

Because hair is made up of 90% protein, Nexxus created customized protein formulas to meet the needs of each hair type.

The protein infusion blend cleanses color-treated hair while making it stronger. This formula replenishes your hair with nutrients and proteins lost during the coloring process.

The result? Your hair will have fewer tangles and breakage.

What’s more, this shampoo protects your hair color.

It also has no overpowering scent, just that fresh smell of an orchard.

Complement your color shampoo with the entire Color Assure Collection conditioner and hair mask to reawaken your fading blue and bring your hair back to life.

Color Wow Color Security Shampoo

We love that, unlike other shampoos, Color Wow Color Security Shampoo only promises one thing: to clean your hair.

And it does so really well. It focuses on washing away dirt and product buildup from your head. There are no additional ingredients that can end up feeling heavy on your hair.

That’s why it gives the best cleaning results. 

Primary Benefits: Detoxifies the hair and scalp, gives optimal cleaning for the freshest and brightest color, makes hair smooth


  • 100% clean
  • Residue-free

Keep your fantasy color vibrant and shiny with this clear and clean shampoo.


  • Citric Acid for pH balance

Doesn’t have:

  • Sulfate
  • Oils
  • Silicones
  • Conditioning agents
  • Parabens

Shampoos are made to remove dirt and oil from your hair. But the truth is, after removing the grime, they leave something behind, and it’s not helpful for the hair. 

Shampoos actually leave residues of silicones and other fillers that can eventually make your locks flat and lifeless.

It’s a good thing Color Wow Color Security Shampoo is clear and residue-free. It won’t dull your blue hair and won’t weigh your locks down.

Everything rinses off so the scalp and hair are clean. That is everything but the color!

This way, the color comes out more shiny and your hair becomes more bouncy. And since the scalp is also clean and clear, your hair can grow longer and better.

Love Beauty And Planet Sulfate-Free Shampoo

Love yourself and love our planet. That’s what this shampoo encourages us to do.

Its ingredients are derived from nature in a sustainable and environmentally-friendly process. Even its packaging is made of 100% recycled material.   

Primary Benefits: Makes hair silky and smooth; gives a nourishing boost of hydration; keeps color-treated hair radiant and healthy; removes product buildup


  • Contains plant-based detanglers
  • Cruelty-free
  • Vegan

Be beautiful while giving love to Mother Earth with Love Beauty and Planet Sulfate-Free Shampoo.


  • Amazonian Murumuru butter
  • Bulgarian rose petal
  • Coconut oil

Doesn’t have:

  • Sulfates
  • Silicones
  • Parabens
  • Dyes

Join the advocacy of loving our planet by starting with this simple step. Use a clean, earth-friendly shampoo.

Keep your color-treated hair vibrant, smooth, and strong while feeling light and bouncy without the guilt of using harmful synthetic chemicals.

In addition, this shampoo can make your hair soft after the first wash, even without conditioner.

It also has a fresh pleasing scent that can last on your hair for a few days.

L'Oreal Paris EverPure Moisture Sulfate-Free Shampoo

We love this product because it’s sulfate-free and proven gentle on the hair and scalp.

Yes, it won’t give you that squeaky clean feel, but to be honest, that’s good because it means it has left some of the natural oils on your tresses. It won’t dry out your scalp.

Primary Benefits: Quenches your hair’s dryness; gently cleanses without stripping color


  • Anti-fade
  • UV filter
  • 8x easier detangling
  • Vegan

Protect your color from harmful chemicals with L’Oreal Paris EverPure Sulfate-Free Moisture Shampoo.


  • Rosemary

Doesn’t have:

  • Harsh salts
  • Sulfates
  • Parabens
  • Phthalates
  • Dye

Colored hair requires special care. That’s why L’Oreal came up with their Color Care System formulated with no surfactants and harsh salts.

This shampoo is infused with rosemary to replenish the hair’s essential moisture without weighing the hair down.

It also smells like jasmine and berry. The scent is so fresh and clean that you can go more days without washing your locks.

Color Depositing Shampoo for Blue Hair

Punky Color 3-in-1 Color Depositing Shampoo + Conditioner – Bluemania

If you don’t have the luxury of going to the salon for a color touch-up, you can use this color-depositing shampoo as your in-between dye. This will keep your hair color fresh and bright.

Primary Benefits: Maintains the color’s vibrancy, improves your hair’s shine, amplifies your blue tones


  • Enriched with nourishing natural ingredients
  • Safe for everyday use
  • Non-GMO

Instantly intensify your blue color while you cleanse and condition with Punky Color 3-in-1!


  • Hydrolyzed quinoa
  • Vitamins A, C, E
  • Ginger root
  • Saw palmetto

Doesn’t have:

  • Sulfates
  • Gluten
  • Parabens
  • Ammonia
  • PPDs

Get a brighter, striking color every time you wash.

This shampoo is easy to use. Just work it through your locks and leave it on for 5 minutes, lather, then rinse! 

Give life back to your hair with natural ingredients that help hair color retention by providing a protective barrier on your strands.

Plus, the vitamins in this shampoo can help fight free radicals and repair the cells and tissues of your hair, making it stronger.

Cleanse, color, and condition with Punky 3-in1 Color Depositing Shampoo + Conditioner.

Oh, and don’t forget to use gloves as this can stain your hands and everything else.

Celeb Luxury Viral Colorwash Depositing Shampoo

This shampoo is not just for maintaining your blue hair. It can also give you one!

Create a blue tone on your blonde or brown hair with Celeb Luxury Viral Colorwash Depositing Shampoo.

Primary Benefits: Refreshes and maintains your colored hair; moisturizes dry hair; makes your tresses soft and smooth; strengthens and repairs bonds


  • Bond rebuilder technology
  • Vegan
  • Cruelty-free

Celeb Luxury Viral Colorwash is formulated with natural ingredients and is environmentally friendly, giving you a socially conscious responsible color.


  • Coconut
  • Palm
  • Sugar

Doesn’t have:

  • Sulfates
  • Mineral oil
  • Ammonia
  • Parabens
  • PPDs
  • Gluten

This high-lathering shampoo cleanses and hydrates the hair.

What’s more, since it’s a color-depositing shampoo, it can give you the blue hair you want or boost what you already have.

The color can last up to 3 weeks!

It can be used in place of your regular shampoo, and you won’t get any hair damage. Instead, you’ll have healthier, brightly colored locks.

Joico Color Balance Blue Shampoo

This shampoo is typically used as a toning shampoo for brunettes, but it can also be used to maintain your blue hair.

Blue pigments attach to the strands and give a boost of color.

Primary Benefits: Gently cleanses hair, neutralizes orange and brassy tones, boosts shine and controls static, protects hair


  • UV absorbers
  • Smart Release Technology

Get great toning and color-boosting results that can last up to 12 washes with Joico Color Balance Blue Shampoo.


  • Green tea extract
  • Antioxidants
  • Rosehip oil
  • Arginine
  • Keratin

Doesn’t have:

  • Parabens

Let’s talk about how this shampoo can help your color last longer.

It has UV absorbers that help fight color fading from the sun’s heat.

Also, green tea extract and antioxidants defend hair against harmful environmental elements that can also affect the longevity of your hair dye.

And when it comes to strengthening properties, Joico Color Balance also has something to say. 

It uses the brand’s Smart Release Technology which has a liposome delivery system.

This continuously releases rosehip oil, arginine, and keratin to the hair shafts. They work in nourishing the strands and making them stronger.

What Else Can You Do to Keep Blue Hair From Fading?

We know that using shampoo for blue hair alone is not enough to make your color stay as vibrant as it was the first time you dyed your hair.

That’s why we’re also giving you these tips that you can add to your hair care routine to maintain your blue tresses.

A woman with blue hair standing on the scenic mountain view

Tip #1: Shower with lukewarm or cool water.

Remember what we told you about hair cuticles? Well, it’s not only sulfate that causes the cuticles to lift. Hot water can also do that.

That’s why we recommend that you rinse your hair with lukewarm or cool water. This will help close the cuticles and keep the color in.

Tip #2: Do not shampoo every day.

Yes, there are color-safe shampoos. But it’s still not recommended to keep on washing your hair. Not only will it speed up color fading, but it can also dry out your hair and scalp.

Instead, space out your showers. You can even go a week without washing if you use dry shampoos in between.

Tip #3: Dry your hair gently.

Rubbing your hair with a towel and using a hair dryer can damage your locks in the long run. And when hair is damaged, it won’t be able to hold on to dyes long.

So be gentle with your hair. Instead of rubbing your hair vigorously with a towel, do patting motions to remove excess water.

And rather than using a hair dryer, just let your hair air-dry if you’re not in a hurry.

Tip #4: Apply a heat protectant before heat styling.

Heat-styling tools like flat irons and curling wands can cause your dye to fade the same way hot water does.

If you love styling using these tools and you can’t or don’t want to stop heat styling, you can use a heat protectant.

Tip #5: Stay away from too much sun and chlorine.

Just like hot water and sulfates, heat from the sun and chlorine can strip off your hair color. So if you want to maintain your blue hair, it’s best if you avoid having too much sun or chlorine exposure.

If you’re going outside on a hot day, you can use a hat or UV protectant product.

Similarly, if you’re going for a swim, you can wear a swimming cap before heading into the water.

FAQs about Blue Shampoos and Dyes

What does a blue shampoo do?

Blue shampoo is made with blue-violet pigments. These attach to the strands and deposit color. 

Now, it can do two things. First, it can neutralize orange tones, making dark blonde or brown hair a cool ashy shade. Second, it can make really light hair bluish in tone.

What does blue hair color fade into?

After some time, the blue dye will start to fade and become green. If you don’t want this color, you can always freshen up using color-depositing shampoos in blue shades.

Or if you don’t want the blue anymore, you can wait for it to fade out completely or strip it off by shampooing often.

A young woman with blue hair is sitting on a couch with a cup of coffee.

Shampoo for Blue Hair: A Final Word

Blue hair could be one of your wildest hair dreams. Though it’s not easy to keep your blue hair looking bright, it’s not impossible.

Prevent your color from fading by using the top shampoo for blue hair. Choose one that helps protect your hair color. You can also get a shampoo that can strengthen your hair and repair it.

Add this shampoo to your hair care routine and you can enjoy your longer-lasting cool blue locks.

What More Should You Know About Hair Dye?

Find out here:


  • Rachelle Velasco

    Rachelle, is a sought-after freelance hair and makeup artist, shines particularly in the world of hair color. From subtle ombres and balayages to vibrant hues and intricate root work, she crafts unique styles tailored to individual preferences. Beyond her artistic talents, Rachelle also holds a Bachelor's degree in Elementary Education, showcasing her diverse skill set and dedication to learning.

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