
An intro to Astara, and the scoop on their legendary masks
Get schooled on this classic green line photos: we heart this History was never my favorite subject in school, but that’s because they weren’t teaching the history of the things I really cared about. While I should have been doing my homework, I was usually studying the history of fashion and beauty in my mom’s…

d.j.v beautenizer Volume Lash Mascara review
Lashes so big – you’ll see the difference! photos: we heart this The Emperor’s New Clothes is one of my favorite fairy tales. In it, a pompous emperor hires tailors to make him a new suit. The tailors convince the emperor that they made the clothing from thread so fine, only the most discerning eye…

MAC Styledriven Eye Shadow – review, photos & swatches
MAC’s latest Pro Longwear Eye Shadows really go the distance! photos: we heart this I got up before dawn today, did my makeup and headed to work. It’s now 4:00 p.m. and I’m getting ready to face my long drive home. My eyes might feel a bit tired, but my eyeshadow looks as fresh as…

MAC Styledriven Lips – review, photos & swatches
Pick a shade you like, it’s going to be there for a while… photos: we heart this The ads for MAC’s new launch Styledriven told me everything I needed to know before I read a single word. They feature a close-up of a classic beauty, her hands planted on the wheel of a vintage car,…

Urban Decay 24/7 Liquid Eyeliner review
Nonstop loving for Urban Decay’s latest liner photos: we heart this Color makes me crazy in the best possible way. As a child, I would get frantic with excitement at Back to School time because fall meant a new box of crayons. Now I’m having that same rush of color excitement, except this time, it’s…

100% Pure – the bath & body Green Monday review
Products so tastily scented you’ll want to eat them all up! photos: we heart this I’ve never counted how many cosmetic and skincare products I use in a single week, most likely because I’m sure even I’d be shocked at the number. But would I feel safe eating the concoctions I use on my face…

Face Stockholm – don’t miss these summer stunners
photos: we heart this I discovered Face Stockholm when one of the coolest girls I’ve ever known gave me a lipstick as a birthday gift. It was so exotic: gorgeous color, sleek silver packaging and a brand name that was brand new to me. My friend regaled me with tales of endless rows of lipsticks,…

MAC Prime Focus – review, photos & swatches
photos: we heart this It felt like I’d won the Beauty Lottery when wht sent me a package containing the MAC Prime Focus launch for review. MAC has a way of letting their ordinary users achieve results like trained professionals, and these new products take my makeup achievement to a whole new level. Thanks to…